Happy Sunday Cheeleaders, I hope 2018 has been kind to you so far. It feels like it has been ages since I wrote a proper post as I was getting in to the routine of posting every day sometimes twice in one day.
For me, this year I want change. In terms of the blog I am looking to blog better, more effectively and I read something interesting which I can’t find the link to share with you all but basically it was saying choose one or two social media platforms and focus on them. Reading this came at the right time because I was getting quite bored with social media, I was spending ages on them and didn’t feel like I was getting much back out of them.
Currently, I actively promote my blog on Instagram, Facebook (by posting in groups and on my page) and Twitter. So at the end of 2017, I evaluated my blog stats – which keywords drew the most attention, what links in my posts were being clicked, countries I was proving popular in and where my views were coming in from. Here are the view counts brought in by social media:
Yep that’s right I got 32 views from Twitter and before anyone mentions it my Twitter was actually public before I deactivated it but I made it private right before deactivation. It was disappointing, to see such a low view count when I was promoting myself heavily on there. My viewer count was high but the only reason why it was so high was because they all followed me when I first got on to Twitter as a 15 year old with no idea I was going to start blogging again. So these followers, as nice and high the number were (exclude roughly 10 as they were people I know) had nothing in common in the way of my blog and I would say a good percentage of those followers were not active anymore either.
So I chose to deactivate my Twitter for several reasons:
- I was not getting results for my input vs output and when you consider that I am working full time, studying part time and have a social life outside of this, I really don’t have the time to waste on a platform that only brought me 32 views – a number that I could bring to myself using a friends phone and just spam viewing my page.
- The page was over 6 years old and with that 6 years came a lot of baggage, now I know that a Twitter page has a greater value the older it is and honestly if I could wipe the page and start from scratch then I might have considered it.
- I was still in my early teens when I created that page, I probably typd lyk dis and in all honesty that is not who I am now – I cringe at some of the stuff that comes up on my Timehop and there is far less stuff on there than there was on Twitter. So yeah, by comparison I would say that I am not the same person that I was 2 years ago let alone 6 years.
- Majority of my followers were either not interested in my blog posts which is fine, I didn’t create my page with my blog in mind as I didn’t have a blog then or they were inactive users. Either way, it was like trying to sell a pork sausage to a vegan, it just wasn’t going to work.
I am still questioning being on Facebook even though I had a high number of views but that is from posting in groups and forums rather than actual traffic from my page which is currently stagnant. I feel like Facebook isn’t really a demographic that I want to target especially with the upcoming news feed changes coming too, but I will muddle it out a little longer until I figure out if I want to try out a new platform or not.
Which social media platform do you prefer to promote your blog on?
Love and (high)light✌